Thailand Cross Terrain
TCT
Your Companion in Speed
FAITH
Riding Beyond The Limits
GRIT
Like riding on silk
ATEM SILK ROAD
Our very first mountain bike
SIGNATURE
Your Dream Road Bike Starts Here
LEGEND
Against The Clock
REBORN
For The Love of Dirt
KEM
Trust Your Soul
At Nich, our Thai heritage fuels our passion for cycling excellence. Designed and assembled in Thailand, every bike reflects the precision and artistry of our homeland—from the hands of Thai artisans who bring our custom paint program to life to the skilled teams crafting frames with exceptional quality. With 12 years of industry experience, Nich bikes are built to compete on the world stage, raced by pro continental teams in the same fields as the sport’s most elite events. With a bold spirit and unwavering commitment, we’re redefining what’s possible—one ride at a time.
News
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Roojai Team from Thailand Leads the 2025 UCI Asia Tour Rankings
Roojai, a UCI Continental professional cycling team from Thailand, riding on NICH bicycles and ATEM wheelsets — premium Thai cycling brands — has delivered an outstanding performance in the 2025 season.
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Carter Claims Stage 3 Victory at Tour de IjenIndonesia | UCI 2.2 Asia Tour 2025
Carter of the Roojai Cycling Team sprinted to a brilliant victory in Stage 3 of the Tour de Ijen
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Congrats to National Champion 2025
To the phenomenal team members of @roojaicycling , congratulations on your outstanding performances at the National Championships!
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The Winner of Tour de Gyeongnam 2025, Korea!!! 🏆🇰🇷
Nich Faith : Powers Double Jersey Triumph in Korea / UCI Asia Tour
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Matej Lovše Wins the First Edition of My Tour of Slovenia!
Overview of the 2025 Tour of Slovenia, officially known as the 31st Tour of Slovenia (UCI 2.Pro)
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Nich Cycling Unveils Bold Re-Brand and 2025 Faith Flagship Model at Sea Otter Classic
Redefining Performance and Identity, Nich Debuts the 2025 Faith Road Bike in Monterey, California
